Netemeyer, R. G., Bearden, W. O., & Sharma, S. (2003). Scaling procedures: Issues and applications. Sage.
Cita Chicago Style (17a ed.)Netemeyer, Richard G., William O. Bearden, y Subhash Sharma. Scaling Procedures: Issues and Applications. Thousand Oaks, Calif [u.a.]: Sage, 2003.
Cita MLA (8a ed.)Netemeyer, Richard G., et al. Scaling Procedures: Issues and Applications. Sage, 2003.
Precaución: Estas citas no son 100% exactas.