Social Media's Impact on Rape Myth Acceptance and Negative Affect in College Women: Examining the #MeToo and #HimToo Movement

This study examined how the #MeToo movement, and backlash against it (#HimToo), influence rape myth acceptance (RMA) and negative affect among female sexual trauma survivors and controls. We randomly assigned college women (N = 389) to three social media conditions that either promoted RMA (#HimToo)...

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Detalles Bibliográficos
Autor principal: Nomamiukor, Faith O. (Autor)
Otros Autores: Wisco, Blair E.
Tipo de documento: Electrónico Artículo
Lenguaje:Inglés
Publicado: 2024
En: Violence against women
Año: 2024, Volumen: 30, Número: 6/7, Páginas: 1498-1516
Acceso en línea: Volltext (lizenzpflichtig)
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Palabras clave:
MeToo
Social Media
Sexual Assault
sexual trauma
rape myth acceptance
Descripción
Sumario:This study examined how the #MeToo movement, and backlash against it (#HimToo), influence rape myth acceptance (RMA) and negative affect among female sexual trauma survivors and controls. We randomly assigned college women (N = 389) to three social media conditions that either promoted RMA (#HimToo), challenged RMA (#MeToo), or did not address rape myths (general social media (GSM)). The findings demonstrated that women in the #HimToo condition reported more RMA, whereas women in the #MeToo and GSM conditions reported less negative affect. The results highlight that the way we talk about rape on social media influences momentary affect and RMA.
ISSN:1552-8448
DOI:10.1177/10778012231181045