Correcting the Conversation: An Argument for a Public Health Perspective Approach to University Timely Warnings about Sexual Assault

Reports of sexual violence should be written from a public health perspective approach to appropriately frame the occurrence and encourage accurate understandings of sexual assault as a larger societal issue. This research consists of two studies to investigate the way universities do (and should) c...

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Bibliographic Details
Main Author: Hesson, Ashley (Author)
Format: Electronic Book
Language:English
Published: 2015
In:Year: 2015
Online Access: Volltext (kostenfrei)
Check availability: HBZ Gateway
Description
Summary:Reports of sexual violence should be written from a public health perspective approach to appropriately frame the occurrence and encourage accurate understandings of sexual assault as a larger societal issue. This research consists of two studies to investigate the way universities do (and should) communicate about sexual violence with their students. For Study 1, interviews were conducted with a random sample of public state Universities regarding their emergency alert processes and template usage to determine current emergency communication practices. The majority of universities contacted do not have a template or best practice guidelines in place for creating timely warnings. For Study 2, an experimental test asked participants to read a hypothetical university timely warning message about a sexual assault on campus and take a post-test survey about their perceptions of sexual assault and personal estimation of threat. The experiment tested whether the inclusion of contextualizing statistics and information in the message changed their reported perceptions of rape overall. Results from the study show that a combination approach incorporating both statistics and personal safety strategies had the greatest influence on both threat perception and reported preventative behaviors. This research has significant public policy implications for best practices concerning institutional communication about sexual assault