Blogging, craft culture, and women empowerment

The study presents an analysis of the development process that women crafters underwent who began blogging as a hobby and gradually turned their crafts into blog-supported small businesses. The analysis demonstrates the role of sharing via blogging as a driving mechanism for community building and e...

Full description

Saved in:  
Bibliographic Details
Main Author: Manosevitch, Idit (Author)
Contributors: Tzuk, Yonit
Format: Electronic Article
Language:English
Published: [2017]
In: Cogent social sciences
Year: 2017, Volume: 3, Issue: 1
Online Access: Presumably Free Access
Volltext (Resolving-System)
Journals Online & Print:
Drawer...
Check availability: HBZ Gateway
Keywords:
Blogs
Business
Community Building
crafts
Empowerment
Reciprocity
Sharing
Women
Description
Summary:The study presents an analysis of the development process that women crafters underwent who began blogging as a hobby and gradually turned their crafts into blog-supported small businesses. The analysis demonstrates the role of sharing via blogging as a driving mechanism for community building and empowerment for economic and personal development. Taking a grounded theory approach, our analysis is based on data collected from semi-structured interviews with top craft bloggers in the local blogosphere. We discuss the findings in light of work on the impact of network technologies on individuals’ and markets.
ISSN:2331-1886
DOI:10.1080/23311886.2017.1408753