The impact of anger on donations to victims

This article investigates if and when anger appeals (communications that elicit anger in people), can be used to increase donations to charity. In an experimental study the idea was tested that anger leads to higher charitable donations, under the condition that people can restore equity with that d...

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Bibliographic Details
Authors: Doorn, Janne van (Author) ; Zeelenberg, Marcel (Author) ; Breugelmanns, Seger M. (Author)
Format: Electronic Article
Language:English
Published: 2017
In: International review of victimology
Year: 2017, Volume: 23, Issue: 3, Pages: 303-312
Online Access: Presumably Free Access
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