RT Book
T1 Scaling procedures: issues and applications
A1 Netemeyer, Richard G. 1956-
A2 Bearden, William O. 1945-
A2 Sharma, Subhash
LA English
PP Thousand Oaks, Calif u.a.
PB Sage
YR 2003
UL https://krimdok.uni-tuebingen.de/Record/354131605
NO Includes bibliographical references (p. 187-194) and index
CN H61.27
SN 9780761920274
SN 0761920269
SN 0761920277
K1 Scaling (Social sciences)
K1 Methode : Skalierung : Soziologie
K1 Skalierung : Methode : Soziologie : Sozialwissenschaften