RT Journal
T1 Journal of marketing
LA English
PP Thousand Oaks, CA
PB Sage Publishing
PP Chicago, Ill.
PB American Marketing Association
UL https://krimdok.uni-tuebingen.de/Record/33174449X
NO Gesehen am 13.03.2020
CN 330
K1 Marketing
K1 Marktforschung
K1 Zeitschrift