RT Book
T1 The women of the far right: social media influencers and online radicalization
A1 Leidig, Eviane
LA English
PP New York
PB Columbia University Press
YR 2023
UL https://krimdok.uni-tuebingen.de/Record/1870010523
AB On mainstream social media platforms, far-right women make extremism relatable. They share Instagram stories about organic foods that help pregnant women propagate the "pure" white race and post behind-the-scenes selfies at antivaccination rallies. These social media personalities model a feminine lifestyle, at once promoting their personal brands and radicalizing their followers. Amid discussions of issues like dating, marriage, and family life, they call on women to become housewives to counteract the corrosive effects of feminism and champion the Great Replacement conspiracy theory, which motivated massacres in Christchurch, El Paso, and Buffalo.Eviane Leidig offers an in-depth look into the world of far-right women influencers, exploring the digital lives they cultivate as they seek new recruits for white nationalism. Going beyond stereotypes of the typical male white supremacist, she uncovers how young, attractive women are playing key roles as propagandists, organizers, fundraisers, and entrepreneurs. Leidig argues that far-right women are marketing themselves as authentic and accessible in order to reach new followers and spread a hateful ideology. This insidious-and highly gendered-strategy takes advantage of the structure of social media platforms, where far-right women influencers' content is shared with and promoted to mainstream audiences. Providing much-needed expertise on gender and the far right, this timely and accessible book also details online and offline approaches to countering extremism
NO Includes bibliographical references and index
CN HN49.R33
SN 9780231558303
K1 Internet personalities
K1 Radicalization
K1 Right-wing extremists
K1 Social Media : Political aspects
K1 Women radicals
K1 SOCIAL SCIENCE / Media Studies
K1 USA : Frau : Rechtsradikalismus
K1 USA : Influencerin : Aktivistin : Radikalismus
DO 10.7312/leid21016