Measuring the Demand Effects of Formal and Informal Communication : Evidence from Online Markets for Illicit Drugs
I present evidence that communication between marketplace participants is an important influence on market demand. I find that consumer demand is approximately equally influenced by communication on both formal and informal networks- namely, product reviews and community forums. In addition, I find...
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| Medienart: | Elektronisch Buch |
| Sprache: | Englisch |
| Veröffentlicht: |
2018
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| In: | Jahr: 2018 |
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| Verfügbarkeit prüfen: | HBZ Gateway |
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