American Marketing Association & Olshavsky, R. W. (1980). Attitude research enters the 80's. American Marketing Assoc.
Chicago Style (17th ed.) CitationAmerican Marketing Association and Richard W. Olshavsky. Attitude Research Enters the 80's. Chicago, Ill: American Marketing Assoc, 1980.
MLA (9th ed.) CitationAmerican Marketing Association and Richard W. Olshavsky. Attitude Research Enters the 80's. American Marketing Assoc, 1980.
Warning: These citations may not always be 100% accurate.